IMA is a creative agency that builds brands people want to be part of. We’re looking for a strategic and hands-on Digital Media Manager to join our team. You will lead the planning, execution and optimisation of paid and organic digital campaigns across social, search and display for a range of lifestyle, sport and retail clients.

If you’re analytically strong, commercially minded and passionate about developing effective digital campaigns that drive measurable growth, we want to hear from you.

What you’ll get from us

• A chance to develop your career within an award-winning, people-first creative agency.

• A values-led culture where your contribution is recognised and supported.

• Ownership and variety from day one, with the support of a collaborative team including creative, production and analytics specialists.

• Opportunities to work on global campaigns for iconic brands and to shape cross-channel digital strategy.

The role

As Digital Media Manager, you will be a central part of our media team. You will be responsible for planning and delivering result-driven paid media campaigns, optimising media performance, and collaborating with creative, strategy and analytics colleagues to ensure work meets commercial objectives and brand standards.

What you’ll be doing

• Developing and executing paid media strategies across social (Meta, TikTok, Snapchat), search (Google, Bing) and programmatic/display channels to meet campaign KPIs.

• Managing media planning, budgeting, forecasting and pacing to deliver efficient CPA/ROAS and achieve business objectives.

• Setting up, launching and optimising campaigns within ad platforms and DSPs, applying audience targeting, bidding strategies and creative testing frameworks.

• Working closely with creative and content teams to advise on formats, creative variants and asset requirements for high-performing digital ads.

• Analysing campaign performance, producing clear insights and recommendations, and presenting results to internal stakeholders and clients.

• Implementing and maintaining tracking, tagging and attribution setups (UTMs, pixels, conversion APIs, GA4) in partnership with analytics and engineering teams.

• Managing relationships with media partners, platforms and vendors, negotiating placements and testing new channels and formats.

• Keeping abreast of digital media trends, platform updates and industry best practice to continuously improve campaign performance and innovation.

What we’re looking for

• 3+ years’ experience managing paid digital media campaigns agency-side or in-house.

• Proven track record delivering measurable results across social, search and display channels.

• Strong analytical skills with experience using platform reporting, spreadsheets and BI tools to derive insight and optimise performance.

• Practical knowledge of ad platforms (Meta, TikTok, Google Ads), DSPs and campaign measurement (pixels, GA4, conversion APIs).

• Excellent communication and stakeholder management skills, able to present clear recommendations to clients and internal teams.

• A proactive, test-and-learn mindset with a passion for creative advertising and continuous improvement.

Our values at IMA
We’re curious. We challenge. We commit.
These principles shape how we work — with each other, with clients, and with the world.

Apply now
We welcome applications from people of all backgrounds, perspectives, and experiences. If this Digital Media Manager role sounds like a fit, we’d love to hear from you.