IMA is a creative agency that builds brands people want to be part of. We are seeking a visionary Copywriter to join our Cape Town team. You are a conceptual thinker who specializes in copy, conjuring up ideas with energy and purpose to craft narratives that capture the imagination and breathe personality into brands.

From straplines to scripts and language that lifts ideas from the page, you are here to make the words matter.

What you’ll get from us

• A chance to develop your career within an award-winning, people-first creative agency

• Member of the Institute of Practitioners for Advertising 

• Access to Paymenow and Payjoy to aid with financial wellbeing

• Enrolment into Medical Aid and Medical Insurance Gap Cover

• Disability cover

• The chance to become a part of a growing studio

• Global office locations

• Group life cover

The role

As our Copywriter, you will report to the Creative Director within the Creative department. You will be responsible for interpreting and developing client briefs alongside the client services team, ensuring that every piece of copy—from original straplines to persuasive scripts—lives and lasts in the real world.

What you’ll be doing

• To work within the creative team to deliver high quality creative solutions

• To interpret and develop client briefs alongside the client services team

• To continually develop technical skills appropriate to the role

• To present creative concepts in a thoughtful and articulate manner, delivering presentations to clients where appropriate

• To write clear, persuasive, and original copy

• To liaise with suppliers and freelance resource

What we’re looking for  

• A good grounding in copywriting principles and solid industry awareness

• Sound grammatical knowledge and excellent communication skills

• Ability to articulate concepts and ideas to the wider team, other departments, and clients

• Experience delivering and winning client pitches

• An excellent face-to-face and telephone communicator

• Ability to self-manage daily workloads

Our values at IMA
We’re curious. We challenge. We commit.
These principles shape how we work — with each other, with clients, and with the world.

Apply now
We welcome applications from people of all backgrounds, perspectives, and experiences. If this Copywriter role sounds like a fit, we’d love to hear from you.